Cookie Policy
Last updated: 16 June 2026
Clearmark Tutoring Limited
1. About this policy
This Cookie Policy explains how Clearmark Tutoring Limited (“Clearmark”, “we”, “us” or “our”) uses cookies and similar technologies on our website, clearmarktutoring.co.uk (the “Site”), and the choices you have.
It should be read alongside our Privacy Policy, which explains how we handle any personal data we collect, and our Terms and Conditions.
Our registered company details: Clearmark Tutoring Limited, a company registered in England and Wales (company number 17234360), registered office 27 Eastcliffe Road, Liverpool, L13 5TS.
2. What are cookies and similar technologies?
Cookies are small text files placed on your device (computer, tablet or phone) when you visit a website. They are widely used to make websites work, to improve your experience, and to give site owners information about how their site is used.
“Similar technologies” include pixels, tags, local storage and software development kits that store or read information on your device. In this policy, references to “cookies” include these technologies.
We group the cookies on our Site into the following categories:
- Strictly necessary (essential): needed for the Site to function and for security. These cannot be switched off in our systems.
- Functional (preferences): enable features such as our online booking widget.
- Analytics (statistics): help us understand how the Site is used so we can improve it.
- Marketing: used to deliver or measure advertising. We do not currently use marketing cookies. If this changes, we will update this policy and obtain your consent first.
3. The law on cookies in the UK
Our use of cookies is governed by the Privacy and Electronic Communications Regulations 2003 (PECR), as amended by the Data (Use and Access) Act 2025, and by the UK GDPR and Data Protection Act 2018 where cookies involve personal data.
Under these rules we may place strictly necessary cookies without your consent. For all other cookies, we ask for your consent through our cookie banner before they are set, and you can withdraw that consent at any time. We will not set non-essential cookies until you have made a choice.
4. Cookies we use
The tables below list the cookies we expect to use. Exact cookie names and durations set by third-party providers can change; our cookie banner tool scans the Site and keeps an up-to-date list, which always takes precedence over the tables below.
4.1 Strictly necessary cookies
Always active. Required for the Site to work and stay secure.
| Cookie / technology | Purpose | Provider (first / third party) | Typical duration |
|---|---|---|---|
| cookieyes-consent | Remembers the cookie preferences you set on our banner, so we do not ask again on every page. | CookieYes (third party, on our behalf) | 1 year |
| __cf_bm / _cfuvid | Security and bot-protection used by our hosting and content-delivery provider to keep the site available and safe. Only present if Cloudflare is used. | Cloudflare (third party) | Up to 1 hour / session |
4.2 Functional cookies
Set only after you accept functional cookies. They enable optional features.
| Cookie / technology | Purpose | Provider (first / third party) | Typical duration |
|---|---|---|---|
| Calendly cookies | Calendly may set cookies when you use the booking widget to schedule a consultation. They enable the booking flow to work. | Calendly (third party) | Session to 1 year |
4.3 Analytics cookies
Set only after you accept analytics cookies. They help us measure and improve the Site. The data is used to understand site usage; it is not used by us to advertise to you.
| Cookie / technology | Purpose | Provider (first / third party) | Typical duration |
|---|---|---|---|
| _ga, _ga_5T2YC087CS | Google Analytics 4. Helps us understand how visitors find and use the site (pages viewed, broad location, device) so we can improve it. | Google (third party) | Up to 2 years |
| _clck, _clsk, CLID, MUID | Microsoft Clarity. Records aggregated usage and anonymised session activity (for example where people click or get stuck) to improve the website. | Microsoft (third party) | 1 day to 1 year |
5. Third-party cookies
Some cookies are set by third parties that provide services on our Site (for example Google for analytics, Microsoft for site-improvement insights, Calendly for bookings, and our consent and hosting providers). These third parties are responsible for their own use of cookies. You can find out more in their privacy and cookie notices:
- Google Analytics: Google’s cookie policy
- Microsoft Clarity: Microsoft’s privacy statement
- Calendly: Calendly’s legal centre
6. How to manage your cookies
When you first visit the Site you are shown a cookie banner where you can accept or reject non-essential cookies, or set your preferences by category.
You can change or withdraw your consent at any time by clicking the “Cookie settings” link in the footer of the Site, which reopens your preferences.
You can also control cookies through your browser settings. Most browsers let you block or delete cookies. Doing so may affect how parts of the Site work. Guidance for common browsers is available at aboutcookies.org and allaboutcookies.org.
You can opt out of Google Analytics across all sites using Google’s browser add-on: Google Analytics opt-out browser add-on.
7. Changes to this policy
We may update this Cookie Policy from time to time, for example if we add new features or change providers. When we do, we will revise the “Last updated” date above and, where appropriate, ask for your consent again.
8. Contact us and your right to complain
If you have questions about this policy or our use of cookies, contact us at info@clearmarktutoring.co.uk.
We are registered with the Information Commissioner’s Office (ICO), registration number ZC167788. You have the right to complain to the ICO if you are unhappy with how we handle your data: make a complaint to the ICO.